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Archive for the 'Writing' Category

Personas: Tailoring Your Voice and Your Content to Your Target Audience

Yazan: griffigr | 16 September 2010 | Comments Off
Categories: Marketing, Writing

A few years ago, I had the opportunity to attend a writing seminar hosted by author Junot Diaz. Although several topics were up for discussion that day, one of the most memorable segments pertained to a writer’s persona. Diaz’s message was simple: a writer’s style, voice and approach will vary depending on the intended audience.

Part 1

Yazan: dp | 05 November 2009 | No Comments
Categories: Writing

The pain was unbearable. Heat scorched his eyes, his skin, his teeth. When he could take no more, Marco took a breath, knowing he was going to die. But the breath he took was not painful; it was fluid, smooth, and cool. Marco opened his eyes, and stared at the floor for many long seconds, [...]